A keen proponent of entrepreneurship, Venture Capital Investment management, founders' coaching and now Web3 Advisory – I have a total work experience of more than 23 years, spanning multiple roles including – Brand Management, PR, Investor Relations, Venture Capital Fund Management, Entrepreneur-in-residence, Consulting Editor and a serial founder. My latest venture – Fandora – endeavors to break some new grounds by establishing 'Web3' as a new category of media rights – to thus bridge content creators with evolving Web3 possibilities. I am also keen to help brands effectively strategize their foray into exciting customer engagement opportunities through the power of Web3 tools and platforms. I am also advising a few platforms which are tokenizing real-world assets such as real estate.